The Lexus And The Olive Tree: Understanding Globalization
Author: Thomas L Friedman Publisher: Farrar, Straus and Giroux ISBN: 0374185522 ISBN-13: 9780374185527 Binding: Hardcover
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A brilliant investigation of globalization, the most significant socioeconomic trend in the world today, and how it is affecting everything we do-economically, politically, and culturally-abroad and at home.As foreign affairs columnist for The New York Times, Thomas L. Friedman crisscrosses the globe talking with the world's economic and political leaders, and reporting, as only he can, on what he sees. Now he has used his years of experience as a reporter and columnist to produce a pithy, trenchant, riveting look at the worldwide market forces that are driving today's economies and how they are playing out both internationally and locally.Globalization is the technologically driven expression of free-market capitalism, and as such is essentially an American creation. It has irrevocably changed the way business is done and has raised living standards throughout the world. But powerful local forces-of religion, race, ethnicity, and cultural identity-are in competition with technology for the hearts and minds of their societies. Finding the proper balance between the Lexus and the olive tree is the great game of globalization-and the ultimate theme of Friedman's challenging, provocative book, essential reading for all who care about how the world really works.
Reviews from weRead (10)Excellent book in helping understand Globalization and Internationalism - helped me write a paper on the Golden Quadrilateral.
I've learnt a lot from this book.
It is about globalization by Thomas L. Friedman, who you may have seen on the PBS news programs. He has lived all over the world and has some insight to why the business world is the way it is today.
Helped me understand globalism...
Like everything he writes.
See more reviews from weReadBook: The Lexus And The Olive Tree: Understanding Globalization
Author: Thomas L Friedman
ISBN: 0374185522
ISBN-13:9780374185527, 978-0374185527
Publishing Date: Not Available
Publisher : Not Available
Binding: Hardcover
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